I use a double-diamond approach to my designs. It first begins by talking to people in interviews to understand, rather than assume what the problem is. This helps me put the user first as we are trying to understand their needs & aspirations. From there the insights are gathered to gain an understanding of the defined challenge the user faces. The ideating stage begins and everyone works together to encourage different answers to the defined problem. The double-diamond design process is an iterative process where ideas are developed, tested, and refined several times to improve what works and drop the things that do not work. This creates a collaborative environment between team members and stakeholders to find a solution for their users.